52. Why companies choose Google AdWords?

Google AdWords will show their ad only if a set of keywords is used in the search engines. These show the ad in a creative manner, and hence it attracts customers. If you search, Lenovo Laptops, the ad results may show, Bring Home Lenovo Laptop| w/ latest Intel Core Processor| Lenovo.com.
This is a clever, creative writing that is bound to attract customers. Ads create an impression on the users. And therefore, companies can improve their brand awareness, product launch with Google AdWords.