31. What is SEO and why websites need SEO?

SEO stands for Search Engine Optimization. It is an optimization technique that optimizes the websites with an important set of keywords to help it rank in the search list. In SEO we have On-page and Off-page SEO Optimization used for the website. The On-page SEO optimization uses the selected keywords on websites and each webpage’s title tag optimization, meta tag description, and focus keywords to increase the website ranking. The Off-page SEO optimization creates backlinks, submits the website to the Google console to get the website authorized, directory submission, forum posting, commenting, creating blogs or blog posting to increase the website traffic.  Therefore, websites need SEO for increasing their traffic, awareness on the internet.